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Information

Lead Regional Marketeer North America

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Vacancy details

General information

Organisational structure (logo)

Reference

2025-1691  

Position description

Category

Sales & Marketing - Marketing - Lead Marketeer

Contract type

Employee

Job description

Step into a role where your strategic vision and marketing expertise will directly shape our growth in North America. As Lead Regional Marketer, you’ll own regional marketing initiatives that drive demand, strengthen brand presence, and create measurable impact. 

You’ll collaborate with local Sales and Account Management teams, guide regional marketers, and partner with global specialists in digital, product, and design to deliver campaigns that matter. If you thrive on combining strategy with hands-on execution and want to see your work influence real business outcomes, this is your opportunity to lead. 

What you’ll do: 

  • Develop and execute regional marketing plans aligned with global strategy, tailored for North American markets. 
  • Drive demand generation and brand awareness through multi-channel campaigns, events, and Account-Based Marketing initiatives. 
  • Lead and coach regional marketers, ensuring smooth execution and alignment without formal HR responsibility. 
  • Collaborate cross-functionally with Sales and global marketing experts in digital, product, and design. 
  • Analyze market trends and campaign performance to optimize ROI and inform future strategies. 
  • Manage regional marketing budgets and report on effectiveness to leadership. 

Profile

Our ideal candidate brings the following experience: 

  • Proven international B2B marketing experience, ideally in technology and field marketing. 
  • Senior-level marketing expertise with a track record of driving growth and managing complex campaigns. 
  • Broad marketing skill set across channels and disciplines, with strong strategic and execution capabilities. ABM knowledge is a plus. 
  • Data-driven mindset with excellent analytical and reporting skills. 
  • Experience with marketing automation tools and Salesforce CRM;  
  • Entrepreneurial spirit and strong communication skills to influence stakeholders and adapt in a fast-paced environment. 

We offer

A healthy work-life balance and the possibility of working hybrid. We encourage a collaborative and learning work environment, which is why we offer constant learning and meaningful training opportunities. In addition, we offer challenging projects with world-leading clients and extraordinary experiences.

Join us on our journey to become the recognised world leader in Smart Sustainable Building Management software solutions. How we do this? By putting our people at the heart of our company and creating an inspiring and safe environment that allows all of us to work, learn, live, and play.

Partnership with Schneider Electric
Our strategic partnership with Schneider Electric, a global leader in energy management and automation, enhances our ability to deliver innovative smart building solutions. Together, we are committed to driving progress in sustainability and technology, empowering us to shape the future of smart building management.

Planon is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to any characteristic protected by applicable law.

Do you love building connections? So do we! Apply now.

Position location

Job location

North America, Boston (braintree)

Handled by

Handled by

Mark van Dommelen


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